Ngakho-ke, uma sibheka phambili ku-2025, kubonakala sengathi imakethe yezibuko zelanga ilungiselela izinguquko ezijabulisayo, ikakhulukazi uma kukhulunywa ngezibuko zelanga ezinikezwe udokotela. Imibiko evela ku-Grand View Research ibonisa ukuthi le ngxenye ingase ikhule ngo-7.5% oncomekayo ngonyaka kusukela ngo-2022 kuya ku-2028. Kuyamangaza, akunjalo? Okuningi kwalokhu kukhula kungenxa yokuthi abantu sebeyazi kakhudlwana impilo yamehlo, ukuchitha isikhathi esiningi bengaphandle, futhi befuna ukubukeka bebahle ngenkathi benza kanjalo. Izibuko zelanga ezinikezwe udokotela azigcini nje ngokuvimba imisebe ye-UV eyingozi; baphinde baxube ukulungiswa kombono nesitayela, bakhanga wonke umuntu kusuka kuma-trendsetters kuya kulabo abadinga nje usizo oluncane ngokubona kwabo. E-Guangzhou Jami Optical Co., Ltd., siphunyuke kakhulu ukuba yingxenye yalo mkhuba ojabulisayo! Sinokukhethwa okubanzi kwezingubo zamehlo zekhwalithi ephezulu, ezilungele ukuya kuwonke wonke engicabanga ukuthi ungazithanda. Sibuthatha ngokungathi sína ubuciko bethu, yingakho sizenzele igama njengabahlinzeki bezingubo zamehlo abahamba phambili lapha e-Guangzhou, e-China. Njengoba amabhizinisi emhlabeni wonke ebheka ukuhlangabezana nesifiso esikhulayo sezibuko zelanga zesitayela kodwa ezisebenzayo, sonke simayelana nokuhlinzeka ngezixazululo ezintsha ezihambisana nalokho abantu abakufunayo. Ngokuhlangenwe nakho kwethu kanye nohlu lwethu olubanzi lwemikhiqizo, sijabule ukusiza ozakwethu ukuthi babhekane negagasi lale ntuthuko enhle emakethe.

Uyazi, imakethe yezibuko zelanga yomklami ilungiselela ukukhula okukhulu eminyakeni embalwa ezayo! Uhlobo olujabulisayo, akunjalo? Ochwepheshe bathi kusendleleni yokuthola imali elinganiselwa ku-USD 38 bhiliyoni ngo-2025. Lokhu kuphumelela konke kungenxa yabantu abaningi abafuna leyo mpahla yamehlo kanokusho ne-chic. Kuyingxenye yethrendi enkulu lapho abantu begxile kwisitayela somuntu siqu kanye nokuphila kahle. Njengoba siqaphela kakhudlwana isidingo sokuvikelwa elangeni kanye nekhwalithi yokubona, izibuko zelanga eziklamayo ziye zasuka ekubeni izesekeli zemfashini zaya ezintweni ezibalulekile zempilo nokunethezeka kwethu. Abahlaziyi babikezela izinga lokukhula eliqinile laminyaka yonke elingu-5-7% kule ngxenye yemakethe, okubonisa ukuthi okuthandwayo kushintshela emikhiqizweni yeprimiyamu. E-Guangzhou Jami Optical Co., Ltd., sithola ngokuphelele ukuthi isigcawu sezingubo zamehlo singashesha kangakanani, futhi sonke sikhona uma kuziwa ekuhambisaneni nalawa mathrendi. Uhlu lwethu olubanzi lwezibuko nezibuko zelanga ezilungele ukuya ku-wholesale zakhiwe ngezinto ezisezingeni eliphezulu, okuqinisekisa ukuthi siletha ikhwalithi nesitayela abathengi banamuhla abasifisayo ngemibala edizayini. Njengabahlinzeki bezitolo abaphezulu abaphezulu e-Guangzhou, e-China, silapha ukuze sisize ozakwethu ukuthi bathole imikhiqizo yekhwalithi ephezulu ehlangabezana nezidingo ezikhulayo zabathengi abanolwazi lwemfashini. Njengoba imakethe yezibuko zelanga eklamayo isethelwe ukwanda nakakhulu, sijabule ngempela ukusiza amakhasimende ethu asebenzise wonke amathuba amasha ezayo!

Ukukhula kwemakethe yomhlaba wonke yezibuko zabesilisa kubukwa kahle kakhulu, njengoba kubikezelwa ukuthi kuzokhula kusuka ku-USD 11 bhiliyoni ngo-2020 kuye ku-USD 15 bhiliyoni ngo-2025. Njengoba imfashini iqhubeka nokushintsha futhi abantu bakhetha ukusebenza nokusimama, izibuko zelanga zamadoda ziyashintsha mayelana namashifu abanzi ayenzeka embonini yezingubo zamehlo. Abathengisi nezingcweti kufanele babheke amathrendi asafufusa njengokungezwa okusha kwezinto ezisetshenziswayo emkhakheni wobuchwepheshe belensi ukuze kuhlangatshezwane nesitayela nokunethezeka. E-Guangzhou Jami Optical Co., Ltd., siyabona ukuthi ikusasa eliningi lezingubo zamehlo lizovela ngokuhlala phambili emhlabeni ohamba ngokushesha maqondana namathrendi - ngakho-ke ekuhlinzekweni kwempahla yamehlo, sikuthola kubalulekile ukugcina uhla olubanzi lwezibuko zelanga zamadoda zekhwalithi ephezulu. Kuzodingeka-ke ukuthi laba badlali baqondanise ukunikezwa kwabo kulawa mathrendi nokwanda okukhulunywe ngakho ngenhla kokukhetha okuluhlaza kanye nemiklamo eyenziwe ngokwezifiso. Ngakho-ke izinkampani zingavela ziphumelele njengoba lezi zinguquko zihamba njengoba ingxenye yezibuko zamadoda ilokhu ikhula.

Umlando oqinisekisiwe wezingubo zamehlo ngokuqinisekile uzovumela abafundi ukuthi bathole ithrendi yokusetshenziswa, bakhulise isibikezelo sobubanzi bebhizinisi, futhi bahlaziye amasegimenti ngamathrendi. Ingxenye yezibuko zelanga yomhlaba ibifunwa kakhulu esidingweni esishintshile ngalokhu kukhula eminyakeni embalwa edlule. Imakethe yezibuko zelanga yomhlaba wonke kulindeleke ukuthi ibe nenani elilinganiselwa ku-USD 21.2 billion ngonyaka ka-2021, njengoba kufakazelwa ngumbiko weGrand View Research. Imibala eminingi yezibuko zelanga ezimnyama idale ingxenye enkulu yalesi sidingo. Njengoba imfashini ishintsha amathrendi futhi ibheke emikhiqizweni yekhwalithi ephezulu, abahlinzeki sebebaluleke kakhulu njengoba ngeke besaba khona abathengisi nabathengisi bezitolo ngaphandle kwabahlinzeki abafanelekile. Ngephrofayili yenkampani ethengisa imikhiqizo eminingi, i-Guangzhou Jami Optical Co. Ltd. ibambe indawo yayo phakathi kwabahlinzeki bezingubo zamehlo abasafufusa abasafufusa. Le nkampani inekomkhulu layo eGuangzhou, eChina. Imikhiqizo ihlanganisa izibuko zelanga ezimnyama, izibuko, nezinsiza, ukubala nje ezimbalwa. Ukuba unjiniyela wezinto ezibonakalayo okhethwayo kusenza sihlale silungele ukusetha ijubane nezimfuno ezivela kumakhasimende aqaphelayo emhlabeni jikelele. Ngakho-ke, amabhizinisi angathembela ebukhoneni bethu ukuze athole umthombo wezingubo zamehlo osezingeni eliphezulu kanye nemfashini njengamathrendi akamuva ukuze akwazi ukunikeza ukuthengisa okungcono nokuhlukahluka.

Ngokwandayo ezindaweni ezishintsha ngokushesha ze-baseball, abadlali bayakubona ukubaluleka kwegiya lochwepheshe, ikakhulukazi ukuvikela amehlo. Umbiko wakamuva ovela ku-Sports & Fitness Industry Association uthi abadlali be-baseball abangaphezu kuka-30% banomuzwa wokuthi izesekeli ezithuthukisa ukusebenza njengezingubo zamehlo eziklanywe kahle zingathinta igeyimu yabo. Izibuko zelanga ze-baseball ziphakathi kwalezi zesekeli futhi zibhekwa njengezibalulekile. Zinikeza isivikelo emisebeni ye-UV eyingozi kanye nokuxhopha kuyilapho kuthuthukisa ukucaca okubonakalayo ukuze umsubathi alandele ibhola kangcono ekuzilolongeni nasekudlaleni. E-Guangzhou Jami Optical Co., Ltd., siyaqonda ukuthi izingubo zamehlo eziyikhwalithi ziyisisekelo kunoma yimuphi umdlali ofuna ukuyisa umdlalo wakhe kwelinye izinga. Umnikezeli wezimpahla zamehlo ohamba phambili e-Guangzhou, e-China, sinikeza izinhlobonhlobo eziningi zemikhiqizo ye-premium, okuhlanganisa nezibuko zelanga ezidalelwe ngokukhethekile i-baseball ukuhlangabezana nezidingo zabasubathi. Sinesipiliyoni samashumi eminyaka embonini ye-optical, sithembisa ukuhlinzeka ngezibuko zelanga eziklanywe kahle kakhulu eziqinisekisa ukuphepha neziphakamisa ukusebenza kwabadlali. Kungakhathaliseki ukuthi ungumfundi oyimfundamakhwela noma uchwepheshe, manje isikhathi sokubona ukuthi ipheya enhle Yezibuko Zelanga ze-Baseball ingawuguqula kanjani umdlalo wakho.

Ukuchuma okukhulu kwezingubo zamehlo zezemidlalo ezikhethekile, ikakhulukazi Izibuko Zelanga ze-Baseball, kulindeleke ukuthi zenzeke ngo-2025. Ngokohlolo lwemakethe lwakamuva, ingxenye yezingubo zamehlo ezemidlalo kulindeleke ukuthi ikhule ngezinga lokukhula lonyaka elihlanganisiwe (CAGR) elingaphezu kuka-5%, kusukela ngo-2020 kuya ku-2025. Ukwanda kokubamba iqhaza emisebenzini yangaphandle yokuvikela futhi kukhulise ukuqwashisa kwalokhu. Abakhiqizi baphinde babonakale betshala imali kumalensi athuthuke kakhulu anikeza ukuvikelwa kwe-UV okuphakeme kanye nezakhiwo zokunqanda ukukhanya ukuze bahlangabezane nezimfuneko zabadlali be-baseball kuyilapho bethuthukisa ukubonakala kwabo ezimeni ezihlukene zokukhanya. Imboni yonke iyadlondlobala ngenxa yezwekazi lokukhulisa izidingo njengoba i-Guangzhou Jami Optical Co., Ltd. ihlinzeka ngezibuko zeLanga ze-Baseball kanye nazo zonke ezinye izinkampani. Akayena nje umphakeli wezingubo zamehlo ezitolo kodwa futhi ungowokuqala emkhakheni ofanayo ngaphakathi e-Guangzhou, e-China: "Sasizibheka njengezisebenzi ezicophelelayo eziqinisekisa ukuthi zonke izibuko zelanga zakhiwe kahle kakhulu ngezinto ezisezingeni eliphezulu kuphela." Sihlanganisa imikhiqizo namathrendi amanje kwezobuchwepheshe ukuze sinikeze isidingo esikhulayo esivela kubathandi bezemidlalo nabathengisi, ngaleyo ndlela sinikeze amakhasimende ethu umkhawulo wokuncintisana endaweni yemakethe eshintshashintshayo.

Ukufuna izibuko zelanga ezingcono kakhulu ezizothengiswa kumenyu kuvula izithiyo abathengisi abaningi abaphansi okufanele badlule kuzo ekwenzeni injabulo. Ukutholakala okukhulu kwezitayela nezinhlobo kwenza kube nzima ukuthi umuntu ekugcineni aphethe, ngaphandle kwalokho, intengo, ezimweni eziningi, kufanele igcizelelwe. Amakhasimende angenangqondo ngeke abuze kuphela ipheya ebukekayo, kodwa futhi abe nentshisekelo yokwazi ukuthi izibuko ezikhethiwe zizohlala isikhathi eside yini futhi zizivikele emisebeni ye-UV. Yilokhu okwenza umuntu ojwayelene nomphakeli njenge-Guangzhou Jami Optical Co., Ltd. athole ulwazi lwalezi zindlela zemakethe zokuthi angawalindela kanjani amakhasimende kusengaphambili nangaphambi kokuthola ama-oda. I-Guangzhou Jami Optical Co., Ltd., njengomunye wabahlinzeki bempahla yamehlo abahlonishwa kakhulu, ibona ukuhlinzekwa kwezibuko zelanga zekhwalithi zamadoda njengenye yemfuneko enjalo eguqukayo. Sithuthukisa futhi sisebenzisa kuphela izinto zekhwalithi ephezulu ezingagcini nje ngokuqinisekisa ukuxhumana kwesitayela nezidingo ezishintshayo zabathengi kodwa nokusebenza okuphezulu kakhulu emikhiqizweni yethu. Le bhulogi izama ukukhombisa izinselelo eziyinhloko ekutholeleni amadoda izibuko zelanga ezisezingeni eliphezulu kanjalo nendlela yokuzinqoba kuyilapho kuzuzisa abathengisi abafuna ukuphumelela endaweni yemakethe egcwele abantu.

Izibuko zelanga ze-baseball seziphenduke enye yezingxenye ezibalulekile zemakethe yomhlaba wonke yezingubo zamehlo ezibone ukukhula okumangalisayo ezikhathini zamuva nje. Eqinisweni, imakethe yezingubo zamehlo emhlabeni jikelele kulindeleke ukuthi ikhule ngenani lokukhula elihlanganisiwe lonyaka (CAGR) lika-4.6% phakathi kuka-2021 no-2026, ngokombiko oshicilelwe yiResearchAndMarkets. Iphinde ifakazele ngesidingo esikhulayo sokusebenza okuphezulu kodwa izingubo zamehlo ezisemfashinini zokuvikela abasubathi. Futhi, njengoba i-baseball iqhubeka nokuduma, isidingo sokwenziwa kwezibuko ze-baseball ezikhethekile ezinseleleni eziyingqayizivele zomdlalo siba semqoka. Le nkampani ikholelwa ekulandeleni izindinganiso zokuhweba zamazwe ngamazwe lapho ithenga izibuko ze-baseball. I-Guangzhou Jami Optical Co., Ltd ingumnikezeli wezingubo zamehlo ezihamba phambili e-Guangzhou, e-China, enohlu olubanzi kakhulu lwemikhiqizo yezingubo zamehlo zekhwalithi ephezulu, okuhlanganisa nezibuko ze-baseball ezihlanganisa ukusebenza kanye nomklamo omusha. Ukuqonda nokusebenza ngezindinganiso zokuhweba zamazwe ngamazwe kuqinisekisa ukuthobela futhi kuletha ukuthuthukiswa kwekhwalithi nokuphepha kumthengi nomthengisi ngokufanayo. Ukuvulwa kwalawa mazinga ngamabhizinisi kungababeka kangcono kakhulu ukuhlangabezana nalesi sidingo esikhulu sezibuko ze-baseball kuyilapho kusetha isigaba esihle sempumelelo ngaphakathi kwemakethe yezingubo zamehlo emqhudelwaneni.

Kube noguquko olumangalisayo endaweni yemfashini eminyakeni edlule, futhi isisekeli esiveza ngokuyinhloko imfashini yamadoda izibuko zelanga zamadoda. Njengoba amathrendi ezibuko zelanga zamadoda ashintsha ngokushesha abe yindlela yokuphila, ubuchwepheshe, namashifu edizayini, u-2025 ususeduze. Le bhulogi, nokho, idingida izitayela zomhlaba ekulolongeni izibuko zelanga zabesilisa-ukuchazwa kabusha kwesitayela kanye nombono womthengi ekukhetheni kwakhe kwezingubo zamehlo. E-Guangzhou Zunming Glasses Co., Ltd., silwela ukuba yingxenye yethrendi ngaso sonke isikhathi ngeqoqo lethu elidumile lezibuko zelanga zekhwalithi ephezulu zamadoda anamuhla. Ngalezi zitayela neziqhathaniso ezihlukahlukene, sizama ukukhombisa ukuthi imfashini akuyona yodwa into egqoke izibuko zelanga zamadoda kodwa futhi nokusebenza, ukunethezeka, kanye nobuqiniso bomkhiqizo emakethe yokuncintisana namuhla. Hlanganyela nathi ekuhloleni ukuthi u-2025 wenziwa ngani lesi sisetshenziswa nokuthi inkampani yethu iqhubeka kanjani nokuqamba izinto ezintsha ekuklameni nasekukhiqizeni izingubo zamehlo ezihlukile.